Small Internet Business
Pay-Per-Click Kicked Our Christmas Butts
Since this blog documents our journey into making money online, we need to share a failure (six of them to be exact). It is a story about pay-per-click and a Christmas cost-per-action offer. I call it… The Christmas Butt Kicking Of 2007 Failure #1 – Due to an awesome display of poor planning, unlike when [...]
Nintendo Wii For Sale – Lessons Learned This Christmas
A few months ago, 46 decided to find a Nintendo Wii and sell it for profit during the Christmas holiday. The process turned into a nice little case study in entrepreneurship so I thought I would share the story. Judging Supply And Demand The Nintendo Wii has been a hot ticket item since its introduction [...]
Facebook Blocks Specific Words In Ads
I opened a Facebook account for the sole purpose of advertising a few weeks ago. No, pwning them was not my intent. Ethics aside, I am such a newbie that I would screw it up anyway. I just heard rumors of $0.05 clicks and we started doing PPC recently. I figured the scholarship offer mentioned [...]
Product Feeds Save Your Precious Time
A former colleague unintentionally taught me a valuable lesson about managing the content on a site. He runs a successful Yahoo-based store which probably offers over a thousand products. That store sucks up his entire day because he must manually update the product offerings. Apparently, getting an automated process in place to move the inventory [...]
So Many Forms, So Little Time
Getting our EIN was not a problem but the IRS website was frustrating. The online EIN application form did not match the instructions. For some reason, the instructions were several years newer than the form (I think they were in the middle of a system update or something). It took a few minutes of confusion [...]
