Tweet A couple of months ago, Victoria’s Secret starting doing something pretty interesting with their email newsletter. I started seeing unique emails from them marketing some athletic apparel with collegiate sports logos they’re selling now. The content of those newsletters is geo-targeted based on, apparently, the zip code you give them when you join their […]
Tweet After reading some of the negative comments in a review of Nomadic Matt’s ebook, I disagree that everyone should ignore John Chow. The John Chow brand is one of the most powerful in the “make money online” niche. Seriously, how many webmasters, regardless of their niche, could get banned from Google and still increase […]
Tweet Our cable company gave us a perfect case study in horrible niche marketing. One of their recent TV commercials really shows why if you don’t know your niche you’re toast. You’ll understand why it was so bad in a minute but first a bit of background. We were both athletes growing up and still […]
Tweet This assumes you aren’t actually a spammer and don’t deserve to be blacklisted. How many of you comment on blogs as part of your website marketing strategy? I’d been leaving comments on other blogs lately and noticed they weren’t added to the threads. I didn’t think much of it at first because a lot […]
Tweet Did you know that images can help bring more visitors to your website? It takes a little bit more time to do this but leveraging image search results is another way to increase traffic. Think of the image search engines as a way to supplement your existing traffic. A Picture Of What? What do […]