Without even realizing it, I’ve completely stopped using Wordtracker as my main keyword research tool. Several months ago Google upgraded their Keyword Tool to show the actual traffic numbers for the previous month on the keywords you enter. For example, “pancakes” got 110,000 searches in February and an average of 450,000 over the last 12 months. On the other hand, “chocolate chip pancakes” doesn’t have enough data to say how many searches it got in February but it supposedly had an average of 5,400 over the last 12 months. Obviously, it’s just a tool and you need to use the results as a guideline.
Anyway, I really like it. It’s working so well for me that, until a few minutes ago, I didn’t notice that I was only using it. There are still reasons to use Wordtracker, like looking at data from somewhere other than just Google and the very cool GTrends tool. Google’s tool is my mainstay now since it shows real data.
Wondering who Google will smack down next.
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